Two industries, working together to improve the customer experience

The vending industry’s most prestigious awards programme – The Vendies – will run in conjunction with the EDWCA’s new Business Day and Trade Show on 2 October 2018 at the Forest of Arden Marriott Hotel & Country Club, Birmingham: two industries, working together, to provide an even better service.

Water coolers and bottled water have been integrated into all aspects of our public and private lives, as the health and lifestyle benefits of sufficient hydration are recognised. Drinks like coffee, tea and juices also help to replenish vital fluids and the quality of the water content is Key to the consumer’s enjoyment of it.

Water and vending are, therefore, intrinsically linked, which is why the EDWCA (European Drinking Water Cooler Association) has again teamed up with Vending International publisher and Vendies organiser, Datateam Business Media to hold its new 2018 Business Day & Trade Show alongside the Awards event in October. By coming together to talk to customers, it is hoped that buyers of these products and services will be able to make even better choices in the future.

The Business Day & Trade Show has been designed to flow from the morning, through to The Vendies in the evening. From the Speakers Programme, to the Trade Show (which will feature exhibitors from both the water and vending industries) and the Round-Table discussions, it has been driven by a desire to provide opportunities for education and networking. Manufacturers, suppliers, operators and end users all stand to benefit from the water, coffee and vending industries uniting at these hotly anticipated day and evening events.

Over 50% of space is already booked for the Trade Show and there is no doubt it will be a sell-out, with prospective exhibitors from both the water and vending industries showing an unprecedented level of interest. The Business Day & Trade Show also has support from H20 Direct, AA First and MTN Products as sponsors.

From a delegate point of view, attending The EDWCA Business Day & Trade Show is a must. The full day of activities is free to EDWCA members, with a 10% discount on tickets to The Vendies. And while entry to the trade show is free to non-members, with the full day package priced at just £25 with lunch and refreshments included, it’s more cost effective to attend the talks and round-table discussions too!

With the first of four speakers recently announced the entire day is shaping up to become a firm favourite in the industry calendar in the coming years and with spaces now becoming limited, early registration is recommended.

Vegas themed fun at The Vendies

Providing further opportunities for networking, The Vendies, will take place at the same venue in the evening, with an exciting Las Vegas theme to boot.

Hot off the heels of its appearance on BBC1’s The One Show in 2017, The Vendies has already secured strong sponsor backing, with SB Software, Lavazza, Siemens Financial Services, Abbey Chart, Fererro, Tower and the EDWCA all putting their name to the event.

“With categories for vending operators, manufacturers and suppliers to the vending and water industries, as well as the hardworking individuals within them, entering The Vendies is a way to demonstrate your company’s achievements to a dedicated audience of industry professionals,” says event and publication manager Jenny Thompson.

There is also the opportunity to nominate other companies and individuals for an award, something which is very important says EDWCA vice chair David Albers: “Our industry is relatively small, and with business relationships built up over many years. However, this is the opportunity to nominate and say ‘thank you’ to your operators or suppliers, as well as your team, for making this industry such a great place to work.”


For more information on the EDWCA Business Day & Trade Show, including stand bookings, contact Tracy Corroll on 0845 832 2199 or email


For more information on The Vendies, including tickets and exclusive room rates for attendees, head over to or contact Jenny Thompson on 01634 249422 or email