Universal Smart Cards strengthen management team

Universal Smart Cards has strengthened its management team with the appointment of Deyrick Allen as sales manager based in the north west.

Deyrick, 39, has returned to Universal Smart Cards which he first joined in 2003, after a year’s sabbatical working as a primary school teacher and brings first-hand knowledge of the educational market which is one of Universal Smart Cards’ key segments. He is responsible for sales of smart cards and solutions into UK-based accounts.

Deyrick, who has an MSC in Information Technology for Manufacturing and a BA (Hons) Business Studies 2:1, spent nine years in corporate sales with Hewlett-Packard and gained IT security experience with the Diagonal Security division of the Morse Group.

He is now operating for Universal Smart Cards out of Rossendale, Lancashire, where he lives with his wife and four children.

Of his return to Universal Smart Cards, Michael Smith, who is a director, said: “In his previous roles Deyrick gained an excellent grounding in the smart card solutions environment.

“He presented the business case for our new website and branding and project managed its installation and delivery. He also assists the directors at a strategic level enabling the delivery of sales strategies and advice on business matters and recruitment.”

Deyrick can be contacted on 01706 603193, mobile 07525 406005 and email deyrickallen@usmartcards.com.

The head office of Universal Smarts Cards is in Borehamwood, Herts, where they can be contacted on 0845 230 0078.