Lavazza provides sustainable coffee solution

With corporate and social responsibility (CSR) high on the agenda of many businesses, Lavazza is working hard to ensure that it can deliver against the expectations of ethically minded companies by providing a premium coffee product. Lavazza high quality solution ¡Tierra! provides the Lavazza taste that people love, while meeting Rainforest Alliance standards.

Lavazza ¡Tierra! is a blend of high quality 100% Rainforest Alliance certified coffee from Peru, Colombia and Honduras. Set up in 2003, the ¡Tierra! Project aims to ensure that Lavazza coffee is grown and harvested to the benefits of the workers, the community and the environment of the selected areas, which now include Brazil, India and Tanzania.

Through the project, Lavazza guarantees long term support for coffee producers and growing communities by helping to improve the quality and consistency of their coffee. This includes developing new housing, medical facilities and schools, whilst also improving water treatment and cultivation techniques used by growers. It also uses a new coffee processing and drying system enabling the farmers to obtain a higher market price.

Lavazza’s ¡Tierra! coffee is available in hygienically self-protecting capsules that are totally mess free, meaning that the Lavazza coffee remains 100% fresh until the actual point of use. The capsules are specifically designed for the Lavazza BLUE system; a range of state-of-the-art capsule machines that provide the ultimate Italian espresso experience. The end result is the delivery of the perfect cup of coffee in a clean, managed environment every time and in any office environment, all at the touch of a button. As well as facilitating the fast preparation of espresso, Lavazza BLUE machines are equipped with integrated steam arms that are perfect for the preparation of cappuccinos, lattes and other long milky coffees.

For any further information Lavazza ¡Tierra! Capsules or any other Lavazza OCS products, please call Lavazza Coffee UK Ltd on 01895 209 750.