Britvic & PepsiCo are the latest companies to join a collaboration which provides a one-stop solution for those seeking automated retail and vending solutions.
Launched in 2020 at the first annual OOH Summer Gala, the partnership brings together expertise in all areas of unattended retailing to provide customers with the ultimate turn-key operation, covering food to go, interior design and automated retail.
They join Kepak (home to the £105m Rustlers brand), Coffetek, Nebrak and global leader in micro-markets, 365 Retail Markets; bringing some of the UK’s biggest and most popular drinks and snacks brands to the collaboration, including an innovative range of premium water dispense solutions under Britvic’s award-winning Aqua Libra Co brand.
“Moving from a traditional solution to an unattended offer is a giant leap for many who have been tasked to ‘make it happen’ with design, payment systems, manufacturers and products to consider. We’re proud to be able to incorporate all these services and more to make the transition as simple and hassle free as possible” says Carl Hunter, Kepak.
“With the addition of iconic brands including Pepsi MAX, 7UP, Naked, Robinsons and Walkers, we are now able to provide pre-programmed meal deal solutions within automated retail, offering a burger or sandwich, drink and a snack together for a set price. The value meal deals offers make them increasingly popular with consumers in the current economic environment, while also shifting the perception of inflated costs for vended products.”
James Cripps, Britvic added: “We’re delighted to be joining this fantastic partnership. PepsiCo and Britvic are market leaders, famous for quality and taste, as well as fantastic innovators on health and sustainability. On drinks, for example, the range includes Pepsi MAX, the UK’s biggest no-sugar cola brand, and Aqua Libra Flavour Tap – a world first in tasty, healthy, plastic free hydration, and a game-changer for micro-kitchens. This is a partnership that benefits everyone, and we can’t wait to get started.”
Jack Whitehouse, PepsiCo added: “We are thrilled to be part of this collaboration with our new micro-market partners; putting us all at the forefront of innovation in the vending space. PepsiCo and Britvic joining the partnership will add value to the offering by creating a one stop solution through the introduction of our market leading brands like Pepsi Max, Walkers, Doritos, and Quaker Oats. We look forward to contributing to the continued success of this project.”
Those interested in learning more about opportunities in automated retail can attend the annual OOH Summer Gala, 8th June 2023 – an event designed to connect people and facilitate conversations while sharing the latest insights about market developments and technological advances.