Waterlogic, a the global designer, manufacturer, distributor and service provider of purified drinking water dispensers, has acquired three Swedish water companies Vattentornet Aqua Concilio, Waterconcept and Thoreau International.
Vattentornet Aqua Concilio services dispensers in offices and workplaces in western Sweden, with some dispensers also located in Stockholm, Östergötland and Skåne. Waterconcept focuses purely on the HoReCa market under the Thoreau brand, boasting strong brand recognition in Sweden alongside its trademarked bottle. Thoreau International sells franchises for HoReCa businesses outside of Sweden, providing product concept, marketing support, expertise and brand recognition to offer quick and affordable solutions for start-ups.
Mattias Källemyr, CEO Waterlogic Sweden, says, “We are excited to expand the Waterlogic offering for the HoReCa sector, adding the well-respected Thoreau brand to complete our already impressive hospitality concept – Purezza. We welcome the Thoreau employees to Waterlogic and wish them every success in our combined business.”