Rexam’s award winning FUSION aluminium bottle has given Pepsi Twist a new look, with the original lemon flavoured cola from PepsiCo Italy being repackaged and launched for a trial run in Italy.
Rexam’s FUSION aluminium bottle is lightweight, shatterproof and keeps the drink cool, and sparkling. The bottle is resealable which helps keep the product fresh whilst enhancing the fresh lemon flavour. These benefits make FUSION the ideal packaging for out-of-home consumption and therefore a perfect fit with Pepsi Twist’s target market.
Being made from aluminium the FUSION bottle is also 100% and infinitely recyclable.
