New communications manager joins the AVA

Charlotte Wilson

Charlotte Wilson has joined the AVA has the association’s communications manager and will be based at the organisation’s head office in Saunderton, Buckinghamshire.

Ms Wilson will oversee the management and execution of the AVA’s internal and external communications strategy. She joins the AVA with a strong background in PR and marketing communications in the public and private healthcare sectors and will bring valuable knowledge and insight to the communications strategy at the Automatic Vending Association.

Jonathan Hart, chief executive of the AVA, said: “Charlotte’s arrival at the AVA comes at an important time for the vending industry and as such we are delighted that we can now focus more time and resources on promoting key member issues and raising awareness of industry developments to members, stakeholders and the wider community. She will also play a key role in further promoting all the exciting developments happening at AVEX 2017. Charlotte brings with her a great deal of experience and her communications skills will be invaluable to the AVA, and the vending industry as a whole.”

Ms Wilson enjoys member status at the Chartered Institute of Public Relations and her previous role as PR and communications manager at a private healthcare facility in central London means she is skilled in dealing with niche and specialist issues and communicating them effectively on the national stage and the ever-growing digital arena.

Ms Wilson added: “I am excited to be joining the AVA, especially at a time when the industry is facing challenging changes in an ever-shifting political landscape. The AVA sits at the heart of the vending industry and we will continue to promote a positive and progressive image of UK vending to the wider community. I am especially looking forward to being involved in AVEX International for the first time this September. It already looks set to be a brilliant event.”