The Kenco Coffee Company has announced the launch of PG tips tea with Rainforest Alliance Certification across its Kenco In-Cup, Kenco Singles and Kenco FreshSeal ranges.
As much as 50 per cent of PG tips tea now comes from Rainforest Alliance CertifiedTM farms and Unilever, the maker of PG tips, is committed to getting certification for the rest of the tea that goes into the brew by 2010.
Kenco already offers an extensive range of coffees from Rainforest Alliance CertifiedTM farms under the Kenco Sustainable Development name, first introduced in 2004. The addition of tea from Rainforest Alliance CertifiedTM farms to Kenco’s vending range gives clients’ and customers’ an even more compelling ethical offer which meets both the consumers’ growing desire to ‘make a difference’ and customers’ desire to support sustainable farming.
Unilever has been working on developing sustainable agricultural practices since 1992, providing good agricultural practice guidelines to tea plantations as well as supplying housing, medical care and schooling for farmers, farm workers and their families.
The launch of PG Tips tea with Rainforest Alliance certification in Kenco’s vending ranges coincides with the announcement by Unilever that 50 per cent of all PG tips tea sold throughout the UK is sourced from tea plantations with Rainforest Alliance certification.
Ashley Neal, Director of Sales at The Kenco Coffee Company explained: “This launch really does help us to deliver great tasting hot beverages that make a difference and help grow a sustainable future. We are delighted to have Rainforest Alliance CertifiedTM PG tips tea within the Kenco vending range, and we are sure it will be a very motivating offer to both our customers and consumers.”
www.pgtips.co.uk/foodsolutions
