It is said that vending operators can capitalise on the booming demand for healthier snacks by stocking Jack Link’s, the world’s best-selling meat snacks brand.
Launched in the UK just five years ago, the Jack Link’s range has established itself as a quality, everyday alternative to traditional savoury snacks. The range appeals to health conscious consumers – not just because of its taste, but also because it offers a substantial snack that is low in fat, high in protein and comes in a wide range of pack formats and sizes.
According to company Chairman, Jack Link: “By stocking our products businesses can benefit from fast-growing consumer demand for new, healthier snacking options that enable people to enjoy their favourite foods in convenient formats.”
Plans for 2008 include a wider choice of new and innovative product combinations that are unavailable in the UK currently, which will both accelerate growth of the Jack Link’s brand and of the UK meat snacks category. The new product development programme will be supported by high profile advertising and public relations campaigns to introduce more consumers to the UK’s largest and most widely available range of meat snacks.
Jack Link’s current product range comprises four 25g and 100g beef jerky variants – original, peppered, teriyaki and sweet and hot and three flavours of beef steak nuggets in 25g and 100g packs in original, peppered, and teriyaki.
The UK’s first ready to eat Steak Bar from Jack Link’s adds even more choice to the growing meat snacks category. he 25g bar is available in three flavours – BBQ, teriyaki and peppered and offers consumers another convenient and healthy snacking option.
http://www.jacklinks.co.uk/
